Bank has confidence in Ettalong branch

The Bendigo Bank has expressed confidence in the future of its Ettalong branch, as well as in its franchise and business models.

"Bendigo and Adelaide Bank recognises there are a number of community bank companies running behind their business plan," said the bank's head of media and communication, Ms Lauren Treacy.

"These companies, including the Ettalong Beach company, retain our support.

"Experience has shown that with sound business and marketing plans, and the support of the community, branches can turn their performance around.

"Bendigo and Adelaide Bank has been working closely with the board of directors of the Ettalong Beach company.

"Several senior staff members have spent significant time in this community, helping the board to address and resolve administrative and secretarial issues.

"The bank has listened and investigated all concerns about board operations and responded to inquiries either in person, via the phone or in writing.

"The bank has always worked intensively with these partners to help them build their customer base, enhance their business and service skills and increase their engagement and involvement with their local community, until overall success is achieved.

"Once achieved, these partners regularly include themselves as the greatest supporters of the model.

"This gives us the confidence that we have a model that is sustainable for the long term.

"This year we have seen the Ettalong Beach community bank company return its first profit, and return more than $40,000 via its market development fund to support local community groups and projects.

"With continued hard work and community support, the bank is confident the Ettalong Beach community bank branch will be successful and make a genuine contribution to the prosperity of the local community."

Media statement, 27 May 2011 Lauren Treacy, Bendigo Bank